Joanna Łukacz

I’m glad you’re here!

My name is Joanna and I’m a visual storyteller with a keen eye for capturing subtle details in both everyday moments and extraordinary scenes. I’m based in Krakow – Poland.
I’ve completed Open Photography Study at Cracow University of Technology and participated in hands-on workshops with photographers like Anita Andrzejewska, Andrzej Pilichowski – Ragno and Polish Women Photographers led by Malgorzata Wakuluk, constantly refining their craft and staying inspired by evolving techniques.

What I appreciate most about creating images is the abundance of limitless possibilities it offers. With photography, there’s no single “finish line.” I can always explore new techniques, new gear, different subjects, and even shift my own style and perspective over time. From my point of view, this continual sense of progress and discovery is simply exciting.

Whether you’re on a professional or personal journey, I’m here to support you with:

• capturing memorable moments: ensuring that important life events like birthdays and family gatherings are beautifully documented for future generations,

• preparing for a photoshoot: guidance on styling, pose direction, and location selection, ensuring that you feel comfortable and confident throughout the process,

• enhancing brand image: helping you present your products and services professionally to attract customers, improve credibility, and strengthen brand identity,

• creating compelling visual content: assisting you in developing visually attractive and effective content for social media, websites, portfolios, and promotional materials.

Exhibitions:

• Photography exhibition by participants of Open Photography Study at Cracow University of Technology, Krakow, 2022

• “sFOTOhutowani”: an exhibition by photographers recognised in the competition, Nowa Huta – Krakow, 2022

• Photography exhibition by participants in the 6th edition of the Masterclass ImageWorks workshops by Anita Andrzejewska and Andrzej Pilichowski – Ragno, Krakow, 2023

• Collective photography exhibition – Underground Art Academy Metro Wilanowska, Warsaw, 2025

• “2024 through the lenses of polish female photographers” by Polish Women Photographers, accompanied by the publication of a book with the same title, 2025